Danish toymaker acquires rights to make toys based on the Peter Jackson films
Warner Bros. Consumer Products awarded the toymaker free reign over all of the characters, scenes, and settings from the Peter Jackson films. That includes the trilogy of films that's already out, as well as the two upcoming films based on The Hobbit. That means everyone from Bilbo to Saruman to Figwit (look him up if you don't know who I mean) is fair game for the LEGO treatment.
As a former proud owner of both Indiana Jones and Star Wars LEGO sets, I've got to say I'm tempted to start up my block habit again just to get my hands on some of these sets. I mean, some of the most epic scenes ever written are included in the Lord of the Rings books and movies. Can you imagine a Mines of Moria playset? The Ents' attack on Isengard? Helm's Deep? These are possibilities that approach the scale of the full Death Star kit. Collectors better get ready to empty their wallets as some of the coolest LEGO kits ever start to make it to the shelves.
Of course, there's also the very real possibility that we'll see video games based on the new line of sets. As someone who was disappointed by the initial round of LotR games, I hope the LEGO charm does the franchise good this time around.